Cornelius Schmahl was there when Uber was literally no one — handing out flyers, cold-calling taxi drivers, activating iPhones one by one in a shitty Munich office. He survived the brutal market war against Yandex in Russia and Ukraine, helped engineer a smart exit, and walked away from Uber fully vested with capital to invest in the next generation of startups.
He invested in over 100 companies. Nine became unicorns. He's a shareholder in seven of them. And after years of helping founders raise bigger and bigger rounds, he's arrived at a counter-intuitive conclusion: most of the time, taking money is the fastest route to destroying your business and your mental health.
This is a masterclass for anyone building a company — whether you're bootstrapping, fundraising, or trying to figure out if the money is worth the chaos.
Cornelius Schmahl is a veteran of Uber's earliest "cowboy" days — the era before anyone in Europe had heard of the company. He joined as an ops manager in Munich, scaled operations across Africa, and led the charge against Yandex in Russia and Ukraine before engineering a strategic exit by selling to Yandex itself.
After Uber's IPO, he turned his equity into an angel investing career: over 100 startups, 9 unicorns, shareholder in 7. Today he runs Scaling Brilliance — a coaching company that helps funded tech founders turn brilliant technology into actual businesses, with a growing focus on health and clean tech.
He lives in Thailand, coaches globally, and has become one of the most outspoken advocates for bootstrapping over fundraising.
BTW: This episode of the Be Yourself Podcast is produced by Beverly Media. Also on the show: Chad Sowash on how he bootstrapped a podcast side hustle into a 1,300+ episode empire →
"Humans cannot evolve as fast as money can be thrown at a company in 99.5% of cases. Even at Uber it was like this.
"not getting funding is often the best thing that happened to people.
"ask themselves what are they running away from? What am I running away from?